Cristiano Ronaldo – one of the most celebrated and awarded football players (and athletes) of our time – made a historic move to Italy.
To celebrate his move, we placed a massive billboard in Turin that lists out his greatest accomplishments and ends with one simple challenge: Now forget it all, and do it again. The billboard went up in Turin right before his first home game with his new team.
Press: HighSnobiety, HYPEBEAST, Creativity, Muse by Clio, Campaign, ESPN
Cristiano Ronaldo – one of the most celebrated and awarded athletes of our time – made a historic move from Real Madrid to Juventus.
To celebrate, we placed a massive billboard in Turin, Italy that listed out his greatest accomplishments and ended with one simple challenge: Now forget it all, and do it again.
The billboard went up in Turin right before his first home game.
Press: HighSnobiety, HYPEBEAST, Creativity, Muse by Clio, Campaign, ESPN
